*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}

:root{
  /* Neutral stone + near-black ink (deliberately not warm cream) */
  --paper:#F0EFEB;          /* page */
  --paper-2:#E7E6E0;        /* recessed bands */
  --card:#F7F6F2;           /* card core */
  --card-hi:#FCFBF7;        /* off-white (never pure #fff) */
  --ink:#1A1A16;            /* near-black, neutral */
  --body:#54534C;           /* neutral grey body — 6.7:1 on paper */
  --muted:#656358;          /* mono labels — darkened to clear WCAG AA (≥4.8:1) */
  --line:rgba(26,26,20,.11);
  --line-2:rgba(26,26,20,.18);
  /* One saturated accent — locked across the whole page */
  --ember:#E0531E;          /* fills, icons, large numerals */
  --ember-ink:#B83E0C;      /* accent as TEXT — AA-safe (≥4.5:1) for small labels/links */
  --ember-2:#FF6B35;
  --rose:#FF3366;
  --green:#2f7d4e;

  --mono:'IBM Plex Mono',ui-monospace,monospace;
  --display:'Bricolage Grotesque',system-ui,sans-serif;
  --sans:'Outfit',system-ui,sans-serif;

  --maxw:1200px;
  /* Soft, highly-diffused, neutral-tinted shadows (no harsh dark) */
  --sh-1:0 1px 2px rgba(26,26,20,.04), 0 2px 6px rgba(26,26,20,.05);
  --sh-2:0 2px 4px rgba(26,26,20,.03), 0 14px 30px -12px rgba(26,26,20,.11);
  --sh-3:0 4px 10px rgba(26,26,20,.05), 0 30px 70px -28px rgba(26,26,20,.19);
  --sh-float:0 30px 60px -26px rgba(26,26,20,.32);
  /* Concentric bezel radii */
  --r-shell:30px;--r-core:24px;--r-pill:999px;
  /* Spring easings */
  --spring:cubic-bezier(.16,1,.3,1);
  --press:cubic-bezier(.32,.72,0,1);
}

html{scroll-behavior:smooth}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}

body{
  background:var(--paper);color:var(--body);font-family:var(--sans);
  line-height:1.6;font-weight:400;-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;
  overflow-x:clip;position:relative;
}

/* Film-grain — fixed, pointer-events-none (perf-safe) */
.grain{position:fixed;inset:0;z-index:60;pointer-events:none;opacity:.04;mix-blend-mode:multiply;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='180' height='180'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='2'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E")}
/* Warm ambient bloom */
.bloom{position:fixed;inset:0;z-index:-1;pointer-events:none;
  background:
    radial-gradient(50vw 42vh at 82% -8%, rgba(224,83,30,.10), transparent 60%),
    radial-gradient(44vw 40vh at 4% 12%, rgba(255,51,102,.05), transparent 62%)}

a{color:inherit;text-decoration:none}
img{display:block;max-width:100%}
::selection{background:rgba(224,83,30,.18);color:var(--ink)}
/* small superscript trademark/® marks for third-party product names */
.tm{font-size:.6em;vertical-align:.42em;line-height:0;font-weight:500;letter-spacing:0}

/* ── Layout & type ─────────────────────────────────────────────── */
.wrap{width:100%;max-width:var(--maxw);margin-inline:auto;padding-inline:26px}
.section{padding:clamp(88px,13vw,168px) 0;position:relative}
.recessed{background:var(--paper-2)}

h1,h2,h3{font-family:var(--display);color:var(--ink);font-weight:400;letter-spacing:-.015em;line-height:1.02;
  font-optical-sizing:auto}
.display{font-family:var(--display)}
.it{font-style:normal;font-weight:700}

.eyebrow{display:inline-flex;align-items:center;gap:13px;
  font:500 11px/1 var(--mono);letter-spacing:.2em;text-transform:uppercase;color:var(--ember-ink)}
.eyebrow::before{content:"";width:26px;height:1px;background:currentColor;opacity:.55}
.eyebrow .dot{display:none}

.lede{color:var(--body);font-size:clamp(16px,1.5vw,19px);line-height:1.65;max-width:54ch}
.lede b{color:var(--ink);font-weight:600}

.section-head{max-width:720px;margin-bottom:clamp(46px,6vw,72px)}
.section-head h2{font-size:clamp(34px,5.4vw,62px);margin:22px 0 0;font-weight:400}
.section-head h2 .it{color:var(--ink)}
.section-head .lede{margin-top:22px}
.center{text-align:center;margin-inline:auto}
.center .eyebrow{justify-content:center}

/* ── Buttons — ink primary, nested button-in-button icon ───────── */
.btn{position:relative;display:inline-flex;align-items:center;gap:14px;cursor:pointer;
  font:500 15px/1 var(--sans);letter-spacing:.005em;border:none;background:none;
  padding:7px 7px 7px 24px;border-radius:var(--r-pill);
  transition:transform .5s var(--press),box-shadow .5s var(--spring),background .35s,color .35s}
.btn .label{padding:4px 0}
.btn .ico{width:34px;height:34px;flex-shrink:0;border-radius:50%;display:grid;place-items:center;
  transition:transform .5s var(--spring),background .35s}
.btn .ico svg{width:17px;height:17px}
.btn:active{transform:scale(.975)}
.btn:focus-visible{outline:2px solid var(--ember);outline-offset:3px}
/* primary: espresso ink fill, ember nested icon */
.btn-primary{background:var(--ink);color:var(--paper);box-shadow:var(--sh-2)}
.btn-primary .ico{background:var(--ember);color:#fdf8f4}
.btn-primary:hover{box-shadow:var(--sh-3);transform:translateY(-2px)}
.btn-primary:hover .ico{transform:translate(3px,-1px) scale(1.06)}
/* ghost: hairline ring, ink text */
.btn-ghost{background:rgba(252,250,245,.6);color:var(--ink);box-shadow:inset 0 0 0 1px var(--line-2),var(--sh-1)}
.btn-ghost .ico{background:rgba(33,26,18,.06);color:var(--ink)}
.btn-ghost:hover{background:var(--card-hi);transform:translateY(-2px);box-shadow:inset 0 0 0 1px var(--line-2),var(--sh-2)}
.btn-ghost:hover .ico{transform:translate(2px,-1px) scale(1.05);background:rgba(224,83,30,.12);color:var(--ember)}
.btn-lg{font-size:16px;padding-left:28px}
.btn-lg .ico{width:38px;height:38px}

/* ── Double-bezel card (machined tray) ─────────────────────────── */
.bezel{background:linear-gradient(180deg,rgba(33,26,18,.05),rgba(33,26,18,.02));
  padding:7px;border-radius:var(--r-shell);box-shadow:inset 0 0 0 1px var(--line),var(--sh-2)}
.bezel>.core{background:var(--card);border-radius:var(--r-core);position:relative;overflow:hidden;
  box-shadow:inset 0 1px 1px rgba(255,255,255,.7),inset 0 0 0 1px rgba(255,255,255,.4)}

/* premium single-layer card */
.card{background:var(--card);border-radius:var(--r-core);position:relative;
  box-shadow:inset 0 0 0 1px var(--line),inset 0 1px 1px rgba(255,255,255,.7),var(--sh-1);
  transition:transform .6s var(--spring),box-shadow .6s var(--spring)}
.card:hover{transform:translateY(-5px);box-shadow:inset 0 0 0 1px var(--line-2),var(--sh-3)}

/* icon tile */
.ico-tile{width:46px;height:46px;border-radius:13px;display:grid;place-items:center;
  background:var(--card-hi);box-shadow:inset 0 0 0 1px var(--line),var(--sh-1);color:var(--ember)}
.ico-tile svg{width:21px;height:21px}

/* ── Nav — floating glass island + hamburger morph ─────────────── */
.nav{position:fixed;top:18px;left:50%;transform:translateX(-50%);z-index:80;
  width:min(calc(100% - 32px),var(--maxw));display:flex;align-items:center;justify-content:space-between;gap:18px;
  padding:10px 12px 10px 22px;border-radius:var(--r-pill);
  background:rgba(244,239,230,.62);box-shadow:inset 0 0 0 1px rgba(255,255,255,.5),0 1px 0 rgba(255,255,255,.4) inset,var(--sh-1);
  backdrop-filter:blur(20px) saturate(160%);-webkit-backdrop-filter:blur(20px) saturate(160%);
  transition:background .4s var(--spring),box-shadow .4s,transform .5s var(--spring)}
.nav.scrolled{background:rgba(244,239,230,.86);box-shadow:inset 0 0 0 1px rgba(255,255,255,.55),var(--sh-2)}
.brand{display:flex;align-items:center;gap:11px;font:600 19px/1 var(--sans);letter-spacing:-.02em;color:var(--ink)}
.brand .pin{width:28px;height:28px;display:grid;place-items:center;border-radius:9px;background:var(--ember);
  box-shadow:inset 0 0 0 1px rgba(255,255,255,.22),inset 0 1px 1px rgba(255,255,255,.3),var(--sh-1)}
.brand .pin svg{width:18px;height:18px}
.brand .fly{font-family:var(--display);font-weight:700;color:var(--ember)}
.nav-links{display:flex;align-items:center;gap:2px}
.nav-links a{padding:9px 15px;border-radius:var(--r-pill);font-size:14.5px;color:var(--body);transition:color .3s,background .3s}
.nav-links a:hover{color:var(--ink);background:rgba(33,26,18,.05)}
.nav-cta{display:flex;align-items:center;gap:10px}
.nav .btn{padding:6px 6px 6px 18px;font-size:14px}
.nav .btn .ico{width:30px;height:30px}
.nav .btn .ico svg{width:15px;height:15px}
.hamb{display:none;width:44px;height:44px;border:none;background:rgba(33,26,18,.05);border-radius:50%;cursor:pointer;position:relative}
.hamb span{position:absolute;left:13px;width:18px;height:1.6px;background:var(--ink);border-radius:2px;transition:transform .5s var(--spring),opacity .3s}
.hamb span:nth-child(1){top:18px}.hamb span:nth-child(2){top:24px}.hamb span:nth-child(3){top:30px}
body.menu-open .hamb span:nth-child(1){transform:translateY(6px) rotate(45deg)}
body.menu-open .hamb span:nth-child(2){opacity:0}
body.menu-open .hamb span:nth-child(3){transform:translateY(-6px) rotate(-45deg)}

/* full-screen overlay menu */
.overlay{position:fixed;inset:0;z-index:70;display:flex;flex-direction:column;justify-content:center;gap:6px;
  padding:0 32px;background:rgba(244,239,230,.9);backdrop-filter:blur(28px);-webkit-backdrop-filter:blur(28px);
  opacity:0;visibility:hidden;transition:opacity .5s var(--spring),visibility .5s}
body.menu-open .overlay{opacity:1;visibility:visible}
.overlay a{font-family:var(--display);font-size:clamp(34px,9vw,58px);font-weight:400;color:var(--ink);padding:8px 0;
  transform:translateY(28px);opacity:0;transition:transform .6s var(--spring),opacity .6s var(--spring),color .3s}
.overlay a .it{color:var(--ember)}
body.menu-open .overlay a{transform:none;opacity:1}
body.menu-open .overlay a:nth-child(1){transition-delay:.08s}
body.menu-open .overlay a:nth-child(2){transition-delay:.14s}
body.menu-open .overlay a:nth-child(3){transition-delay:.2s}
body.menu-open .overlay a:nth-child(4){transition-delay:.26s}
body.menu-open .overlay a:nth-child(5){transition-delay:.32s}
body.menu-open .overlay a:nth-child(6){transition-delay:.38s}

/* ── Hero — editorial split ────────────────────────────────────── */
.hero{padding:158px 0 44px;position:relative;overflow:hidden}
.hero-grid{display:grid;grid-template-columns:1.04fr .96fr;gap:clamp(30px,5vw,68px);align-items:center}
.hero h1{font-size:clamp(46px,8vw,108px);font-weight:400;letter-spacing:-.025em;margin-top:26px}
.hero h1 .it{color:var(--ink)}
.hero h1 .mark{position:relative;white-space:nowrap}
.hero h1 .mark::after{content:"";position:absolute;left:2px;right:2px;bottom:.1em;height:.06em;border-radius:4px;
  background:var(--ember);transform:scaleX(0);transform-origin:left;
  transition:transform 1s var(--spring) .5s}
.hero h1.in .mark::after,.reveal.in .mark::after{transform:scaleX(1)}
html:not(.js) .hero h1 .mark::after{transform:scaleX(1)}
.hero .lede{margin-top:28px;font-size:clamp(17px,1.7vw,20px)}
.hero-actions{display:flex;flex-wrap:wrap;gap:14px;margin-top:38px}
.hero-meta{display:flex;flex-wrap:wrap;gap:11px 26px;margin-top:34px;color:var(--muted);font:500 12.5px/1 var(--mono);letter-spacing:.02em}
.hero-meta span{display:inline-flex;align-items:center;gap:9px}
.hero-meta svg{width:15px;height:15px;color:var(--ember)}

/* hero stage: phone in bezel + cascade of polaroids */
.hero-stage{position:relative;display:flex;justify-content:center;align-items:center}
.phone-shell{position:relative;z-index:3;width:min(310px,74vw);will-change:transform}
.phone{position:relative;border-radius:46px;background:linear-gradient(160deg,#2c2118,#161009);padding:10px;
  box-shadow:inset 0 0 0 1px rgba(255,255,255,.08),0 50px 110px -34px rgba(33,26,18,.55),0 0 0 1px rgba(33,26,18,.04)}
.phone-screen{position:relative;width:100%;aspect-ratio:9/19.5;border-radius:36px;overflow:hidden;background:#0c0a08;
  display:flex;flex-direction:column;color:#fdf8f4}
/* faux iOS status bar — keeps the device an iPhone shape while the video stays a true 9:16 */
.phone-statusbar{position:relative;flex:1 1 0;min-height:0;display:flex;align-items:center;justify-content:space-between;padding:6px 22px 2px}
.phone-statusbar .clock{font:600 12.5px/1 var(--sans);letter-spacing:.02em}
.phone-statusbar .sysicons{display:flex;align-items:center;gap:5px}
.phone-statusbar .si{display:block;fill:#fdf8f4}
.phone-video-wrap{position:relative;flex:0 0 auto;width:100%;aspect-ratio:9/16;overflow:hidden}
.phone-screen video,.phone-screen img.poster{width:100%;height:100%;object-fit:cover;display:block;filter:saturate(1.14) contrast(1.06) brightness(1.01)}
.phone-glare{position:absolute;inset:0;pointer-events:none;
  background:linear-gradient(135deg,rgba(255,255,255,.14),transparent 34%),
    radial-gradient(135% 100% at 50% 28%,transparent 56%,rgba(16,12,8,.34))}
/* Dynamic Island–style live activity pill, centered in the status bar */
.live-island{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);z-index:6;
  display:flex;align-items:center;gap:7px;padding:5px 12px;border-radius:999px;background:#050505;
  box-shadow:inset 0 0 0 1px rgba(255,255,255,.08),0 2px 7px rgba(0,0,0,.55);
  font:600 9px/1 var(--mono);letter-spacing:.13em;text-transform:uppercase;color:#fdf8f4;white-space:nowrap}
/* bottom play/pause control bar — revealed on hover (and whenever paused) */
.phone-controls{flex:1 1 0;min-height:0;position:relative;z-index:6;display:flex;align-items:center;gap:11px;
  padding:0 18px 14px;opacity:0;transition:opacity .3s ease}
.phone:hover .phone-controls,.phone-screen:focus-within .phone-controls,.phone-screen.is-paused .phone-controls{opacity:1}
.pp-btn{flex:0 0 auto;width:36px;height:36px;border-radius:50%;display:grid;place-items:center;cursor:pointer;
  border:0;color:#fff;background:rgba(255,255,255,.16);backdrop-filter:blur(7px);
  box-shadow:inset 0 0 0 1px rgba(255,255,255,.22);transition:background .2s,transform .15s}
.pp-btn:hover{background:var(--ember)}
.pp-btn:active{transform:scale(.92)}
.pp-btn .ic{width:19px;height:19px;fill:currentColor;pointer-events:none}
.pp-btn .ic-pause{display:block}
.pp-btn .ic-play{display:none}
.phone-screen.is-paused .pp-btn .ic-pause{display:none}
.phone-screen.is-paused .pp-btn .ic-play{display:block}
.pp-track{flex:1 1 auto;height:4px;border-radius:99px;background:rgba(255,255,255,.24);overflow:hidden}
.pp-fill{display:block;height:100%;width:0;border-radius:99px;background:var(--ember)}
.home-ind{position:absolute;left:50%;bottom:7px;transform:translateX(-50%);width:32%;max-width:108px;height:4px;
  border-radius:99px;background:rgba(255,255,255,.5);z-index:7;pointer-events:none}
@media (hover:none){.phone-controls{opacity:.92}}
.live-dot{width:6px;height:6px;border-radius:50%;background:var(--ember-2);box-shadow:0 0 0 0 rgba(255,107,53,.6);animation:pulse 2.2s infinite}
@keyframes pulse{0%{box-shadow:0 0 0 0 rgba(255,107,53,.5)}70%{box-shadow:0 0 0 7px rgba(255,107,53,0)}100%{box-shadow:0 0 0 0 rgba(255,107,53,0)}}

.polaroid{position:absolute;z-index:2;background:#fdfbf7;padding:7px 7px 9px;border-radius:5px;box-shadow:var(--sh-float);will-change:transform}
.polaroid img{width:100%;height:100%;object-fit:cover;border-radius:2px;display:block}
.polaroid .cap{font:500 8.5px/1 var(--mono);letter-spacing:.05em;color:var(--muted);margin-top:6px;text-align:center}
.pl-1{width:150px;top:2%;left:-12%;transform:rotate(-7deg)}
.pl-1 img{height:100px}
.pl-2{width:124px;bottom:-2%;left:-16%;transform:rotate(5deg);z-index:4}
.pl-2 img{height:150px}
.pl-3{width:134px;bottom:9%;right:-14%;transform:rotate(8deg);z-index:4}
.pl-3 img{height:96px}
@media (max-width:1120px){.pl-1{left:-3%}.pl-2{left:-7%}.pl-3{right:-5%}}

/* ── Hero → film scroll cue: a descent into the film. The rail ends in a
   glowing node that drops into the warm stage-spotlight at the top of
   "See it in action". ── */
.scroll-cue{display:flex;flex-direction:column;align-items:center;gap:13px;width:max-content;
  margin:clamp(40px,6vw,72px) auto 0;font:500 10px/1 var(--mono);letter-spacing:.24em;
  text-transform:uppercase;color:var(--muted);transition:color .3s}
.scroll-cue:hover{color:var(--ink)}
.scroll-cue .sc-rail{position:relative;width:1px;height:64px;
  background:linear-gradient(var(--line-2) 6%,rgba(224,83,30,.22))}
.scroll-cue .sc-rail::before{content:"";position:absolute;left:50%;bottom:-3px;transform:translateX(-50%);
  width:7px;height:7px;border-radius:50%;background:var(--ember);
  box-shadow:0 0 0 4px var(--paper),0 0 11px 2px rgba(224,83,30,.5);
  transition:transform .4s var(--spring)}
.scroll-cue:hover .sc-rail::before{transform:translateX(-50%) scale(1.22)}
.scroll-cue .sc-rail::after{content:"";position:absolute;top:0;left:50%;margin-left:-.5px;width:1px;height:16px;
  background:var(--ember);animation:rail 2.4s var(--spring) infinite}
@keyframes rail{0%{transform:translateY(0);opacity:.9}70%{opacity:0}100%{transform:translateY(46px);opacity:0}}

/* "See it in action" — soft stage spotlight that picks up the hero's warm bloom */
#watch{padding-top:clamp(48px,6vw,88px)}
#watch::before{content:"";position:absolute;top:0;left:50%;transform:translateX(-50%);
  width:min(880px,92%);height:min(46vh,460px);pointer-events:none;z-index:0;
  background:radial-gradient(60% 78% at 50% 0,rgba(224,83,30,.10),transparent 72%)}
#watch>.wrap{position:relative;z-index:1}

/* keyframe shared by the gallery strips */
@keyframes scroll-x{to{transform:translateX(-50%)}}

/* ── Showcase film ─────────────────────────────────────────────── */
.player-shell{max-width:980px;margin:0 auto}
.player{position:relative;border-radius:var(--r-core);overflow:hidden;background:#161009;aspect-ratio:16/9}
.player video{width:100%;height:100%;object-fit:cover;display:block;background:#161009}
.player .badge{position:absolute;top:16px;left:16px;z-index:3;display:inline-flex;align-items:center;gap:8px;
  padding:7px 13px;border-radius:var(--r-pill);background:rgba(8,7,6,.5);backdrop-filter:blur(8px);
  box-shadow:inset 0 0 0 1px rgba(255,255,255,.16);font:500 9.5px/1 var(--mono);letter-spacing:.16em;text-transform:uppercase;color:#fcfaf6;pointer-events:none}
.play-ov{position:absolute;inset:0;z-index:2;display:grid;place-items:center;cursor:pointer;border:none;
  background:linear-gradient(180deg,rgba(22,16,9,.1),rgba(22,16,9,.4));transition:opacity .5s var(--spring)}
.play-ov[hidden]{display:none}
.play-btn{width:90px;height:90px;border-radius:50%;display:grid;place-items:center;
  background:rgba(252,250,245,.92);color:var(--ink);box-shadow:0 20px 50px -14px rgba(0,0,0,.5);
  transition:transform .5s var(--spring)}
.play-ov:hover .play-btn{transform:scale(1.08)}
.play-btn svg{width:34px;height:34px;margin-left:5px;color:var(--ember)}
.showcase-note{margin-top:22px;text-align:center;font:500 11px/1 var(--mono);letter-spacing:.12em;text-transform:uppercase;color:var(--muted)}
.showcase-pending{position:absolute;inset:0;z-index:2;display:flex;flex-direction:column;gap:16px;align-items:center;justify-content:center;color:#fcfaf6;background:linear-gradient(160deg,#2c2118,#161009)}
.showcase-pending .spin{width:38px;height:38px;border-radius:50%;border:2px solid rgba(255,255,255,.16);border-top-color:var(--ember-2);animation:rot 1s linear infinite}
@keyframes rot{to{transform:rotate(360deg)}}
.showcase-pending p{font:500 10px/1 var(--mono);letter-spacing:.18em;text-transform:uppercase;color:rgba(255,255,255,.7)}

/* ── Value sequence (editorial index, not a card grid) ─────────── */
.sequence{border-top:1px solid var(--line-2)}
.seq-row{display:grid;grid-template-columns:minmax(58px,auto) minmax(150px,1.05fr) 2.2fr;
  gap:clamp(18px,4vw,60px);align-items:start;padding:clamp(28px,3.6vw,46px) 0;border-bottom:1px solid var(--line)}
.seq-row .idx{font:300 clamp(40px,6vw,74px)/.85 var(--display);color:var(--ink);letter-spacing:-.03em}
.seq-row h3{font:400 clamp(21px,2.4vw,29px)/1.12 var(--display);color:var(--ink);padding-top:.18em}
.seq-row p{color:var(--body);font-size:16px;max-width:56ch;padding-top:.42em}
@media (max-width:760px){
  .seq-row{grid-template-columns:auto 1fr;gap:8px 20px}
  .seq-row .idx{grid-row:1/3}.seq-row p{grid-column:2}
}

/* ── How it works (image-led figures, not cards) ───────────────── */
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(22px,3vw,40px)}
.step-media{aspect-ratio:5/4;overflow:hidden;position:relative;border-radius:16px;background:var(--paper-2);
  box-shadow:inset 0 0 0 1px var(--line),var(--sh-1)}
.step-media img{width:100%;height:100%;object-fit:cover;transition:transform .9s var(--spring)}
.step:hover .step-media img{transform:scale(1.04)}
.step-media .scrim{position:absolute;inset:0;background:linear-gradient(180deg,transparent 60%,rgba(20,16,9,.34))}
.step-num{position:absolute;left:18px;bottom:15px;z-index:2;font:500 13px/1 var(--mono);letter-spacing:.18em;color:#fdf8f4}
.step-body{padding:22px 2px 0}
.step-body h3{font-size:22px;font-weight:500;margin-bottom:9px;letter-spacing:-.01em}
.step-body p{color:var(--body);font-size:15px;max-width:44ch}

/* Numbered text steps (the "Every photo already knows" section) */
.steps-text{align-items:start;gap:clamp(22px,3.4vw,46px)}
.steps-text .step{padding-top:24px;border-top:1px solid var(--line-2)}
.steps-text .step-tag{display:inline-flex;align-items:center;justify-content:center;
  width:36px;height:36px;border-radius:50%;margin-bottom:20px;
  background:var(--ember);color:#fff7f2;font:600 14px/1 var(--mono);letter-spacing:.03em;box-shadow:var(--sh-1)}
.steps-text .step-body{padding:0}
.steps-text .step-body h3{font-size:23px}
.steps-text .step-body p{max-width:36ch}

/* ── Bento ─────────────────────────────────────────────────────── */
.bento{display:grid;grid-template-columns:repeat(6,1fr);grid-auto-rows:minmax(150px,auto);gap:18px}
.cell{padding:30px;display:flex;flex-direction:column}
.cell h3{font-size:21px;font-weight:400;margin-bottom:9px}
.cell p{color:var(--body);font-size:14.5px}
.cell .kicker{font:500 10px/1 var(--mono);letter-spacing:.18em;text-transform:uppercase;color:var(--ember-ink);margin-bottom:16px}
.cell .ico-tile{margin-bottom:18px}
.c-wide{grid-column:span 3}.c-mid{grid-column:span 2}.c-sm{grid-column:span 2}.c-tall{grid-column:span 2;grid-row:span 2}
.mode-toggle{display:flex;gap:10px;margin-top:auto;padding-top:20px}
.mode-toggle .m{flex:1;padding:13px;border-radius:13px;text-align:center;font:500 11px/1.4 var(--mono);color:var(--muted);
  background:var(--card-hi);box-shadow:inset 0 0 0 1px var(--line)}
.mode-toggle .m b{display:block;font:600 14px var(--display);color:var(--ink);margin-bottom:5px}
.mode-toggle .m.on{box-shadow:inset 0 0 0 1px rgba(224,83,30,.4);color:var(--ember);background:rgba(224,83,30,.06)}
.style-stack{display:flex;flex-direction:column;gap:10px;margin-top:auto;padding-top:18px}
.style-row{display:flex;align-items:center;gap:12px;padding:11px 13px;border-radius:12px;font:500 13.5px var(--sans);color:var(--ink);
  background:var(--card-hi);box-shadow:inset 0 0 0 1px var(--line)}
.style-row .dot{width:28px;height:28px;border-radius:8px;flex-shrink:0;background-size:cover;background-position:center;box-shadow:inset 0 0 0 1px rgba(0,0,0,.1)}
.style-row .meta{color:var(--muted);font:500 10px var(--mono);margin-left:auto;letter-spacing:.06em}
@media (max-width:900px){.bento{grid-template-columns:repeat(2,1fr)}.c-wide,.c-mid,.c-sm,.c-tall{grid-column:span 2;grid-row:auto}}

/* ── Stats ─────────────────────────────────────────────────────── */
/* spec ledger — figures with hairline rules, not metric boxes */
.ledger{display:grid;grid-template-columns:repeat(4,1fr);border-block:1px solid var(--line-2)}
.ledger .fig{padding:clamp(28px,3.6vw,42px) clamp(16px,2.4vw,32px);border-left:1px solid var(--line)}
.ledger .fig:first-child{border-left:none;padding-left:0}
.ledger .num{font:300 clamp(38px,5vw,58px)/1 var(--display);letter-spacing:-.03em;color:var(--ink)}
.ledger .num .u{color:var(--ember)}
.ledger .lbl{font:500 11px/1.5 var(--mono);letter-spacing:.1em;text-transform:uppercase;color:var(--muted);margin-top:16px}
@media (max-width:680px){.ledger{grid-template-columns:1fr 1fr}.ledger .fig{border-left:none;padding-left:0}
  .ledger .fig:nth-child(2),.ledger .fig:nth-child(4){border-left:1px solid var(--line);padding-left:clamp(16px,2.4vw,32px)}}

/* ── Gallery ───────────────────────────────────────────────────── */
.gallery-band{padding:16px 0;border-block:1px solid var(--line);overflow:hidden;background:var(--card)}
.gal{display:flex;overflow:hidden;-webkit-mask-image:linear-gradient(90deg,transparent,#000 6%,#000 94%,transparent);mask-image:linear-gradient(90deg,transparent,#000 6%,#000 94%,transparent)}
.gal-track{display:flex;gap:16px;padding-right:16px;flex-shrink:0;animation:scroll-x 52s linear infinite}
.gal-track.rev{animation-direction:reverse;animation-duration:60s}
.gal-track img{height:182px;width:auto;border-radius:14px;object-fit:cover;box-shadow:inset 0 0 0 1px var(--line),var(--sh-1)}
.gallery-band:hover .gal-track{animation-play-state:paused}

/* ── Formats ───────────────────────────────────────────────────── */
.formats{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;align-items:end}
.fmt{padding:26px;text-align:center}
.fmt .frame{margin:0 auto 20px;border-radius:12px;background:#161009 center/cover;position:relative;overflow:hidden;
  box-shadow:inset 0 0 0 1px var(--line-2),var(--sh-2)}
.fmt .frame::after{content:attr(data-ratio);position:absolute;inset:auto 0 0 0;padding:7px;font:500 10px var(--mono);color:#fcfaf6;background:linear-gradient(transparent,rgba(0,0,0,.5))}
.fmt.v .frame{width:112px;aspect-ratio:9/16}.fmt.s .frame{width:154px;aspect-ratio:1/1}.fmt.l .frame{width:216px;aspect-ratio:16/9}
.fmt h3{font-size:20px;font-weight:400;margin-bottom:5px}
.fmt p{color:var(--muted);font:500 12px var(--mono)}

/* ── Privacy ───────────────────────────────────────────────────── */
.privacy .core{padding:0}
.privacy-inner{display:grid;grid-template-columns:1.1fr .9fr;gap:50px;align-items:center;padding:clamp(36px,5vw,68px)}
.privacy h2{font-size:clamp(30px,4.2vw,48px);font-weight:400;margin:18px 0 20px}
.privacy h2 .it{color:var(--ink)}
.privacy .lede{font-size:17px}
.privacy-list{margin-top:28px;display:flex;flex-direction:column;gap:16px}
.privacy-list li{display:flex;align-items:flex-start;gap:14px;list-style:none;font-size:15px;color:var(--body)}
.privacy-list .chk{width:25px;height:25px;border-radius:8px;flex-shrink:0;display:grid;place-items:center;
  background:rgba(63,125,78,.12);box-shadow:inset 0 0 0 1px rgba(63,125,78,.3);color:var(--green)}
.privacy-list .chk svg{width:14px;height:14px}
.privacy-list b{color:var(--ink);font-weight:600}
.privacy-visual{position:relative;display:grid;place-items:center;min-height:280px}
.shield{width:172px;height:172px;border-radius:34px;display:grid;place-items:center;
  background:linear-gradient(160deg,#fffdf9,#fbf2ea);box-shadow:inset 0 1px 1px rgba(255,255,255,.8),var(--sh-3);color:var(--ember)}
.shield svg{width:74px;height:74px}
.orbit{position:absolute;inset:6%;border-radius:50%;border:1px dashed rgba(224,83,30,.35);animation:spin 30s linear infinite}
.orbit.o2{inset:24%;animation-duration:20s;animation-direction:reverse;border-color:rgba(255,51,102,.28)}
.orbit .node{position:absolute;top:-4px;left:50%;width:9px;height:9px;border-radius:50%;background:var(--ember);transform:translateX(-50%);box-shadow:0 0 10px var(--ember)}
@keyframes spin{to{transform:rotate(360deg)}}
@media (max-width:900px){.privacy-inner{grid-template-columns:1fr;gap:34px}.privacy-visual{min-height:210px}}

/* ── FAQ ───────────────────────────────────────────────────────── */
.faq{max-width:800px;margin-inline:auto}
.faq details{margin-bottom:14px;overflow:hidden;border-radius:var(--r-core);
  background:var(--card);box-shadow:inset 0 0 0 1px var(--line),var(--sh-1);transition:box-shadow .4s}
.faq details[open]{box-shadow:inset 0 0 0 1px var(--line-2),var(--sh-2)}
.faq summary{list-style:none;cursor:pointer;padding:23px 26px;display:flex;align-items:center;justify-content:space-between;gap:18px;
  font:400 20px var(--display);color:var(--ink)}
.faq summary::-webkit-details-marker{display:none}
.faq summary .plus{width:24px;height:24px;flex-shrink:0;position:relative;transition:transform .5s var(--spring)}
.faq summary .plus::before,.faq summary .plus::after{content:"";position:absolute;top:50%;left:50%;background:var(--ember);border-radius:2px}
.faq summary .plus::before{width:13px;height:1.6px;transform:translate(-50%,-50%)}
.faq summary .plus::after{width:1.6px;height:13px;transform:translate(-50%,-50%)}
.faq details[open] summary .plus{transform:rotate(135deg)}
.faq .ans{padding:0 26px 26px;color:var(--body);font-size:15px;max-width:66ch}

/* ── Final CTA ─────────────────────────────────────────────────── */
.cta-final{position:relative;text-align:center;overflow:hidden}
.cta-final .core{padding:clamp(54px,9vw,104px) 30px;background:
  radial-gradient(120% 150% at 50% -10%,rgba(224,83,30,.12),transparent 55%),var(--card)}
.cta-final .eyebrow{justify-content:center}
.cta-final h2{font-size:clamp(38px,7vw,76px);font-weight:400;max-width:14ch;margin:22px auto 0;letter-spacing:-.025em}
.cta-final h2 .it{color:var(--ink)}
.cta-final .lede{margin:22px auto 0;text-align:center}
.cta-final .hero-actions{justify-content:center;margin-top:38px}
.cta-final .fineprint{margin-top:24px;font:500 11px/1 var(--mono);letter-spacing:.12em;text-transform:uppercase;color:var(--muted)}

/* ── Footer ────────────────────────────────────────────────────── */
.footer{border-top:1px solid var(--line);padding:56px 0 40px;background:var(--paper-2);text-align:center}
.footer .brand{display:inline-flex;font-size:21px}
.footer-tag{color:var(--body);font-size:15px;line-height:1.6;max-width:50ch;margin:16px auto 24px}
.footer-social{display:flex;justify-content:center;gap:12px;margin:0 auto 28px}
.footer-social a{display:inline-flex;align-items:center;justify-content:center;width:44px;height:44px;border-radius:50%;
  color:var(--body);background:var(--card);box-shadow:inset 0 0 0 1px var(--line),var(--sh-1);
  transition:color .25s,box-shadow .25s,transform .2s}
.footer-social a:hover{color:var(--ember-ink);box-shadow:inset 0 0 0 1px var(--line-2),var(--sh-2);transform:translateY(-2px)}
.footer-social svg{width:19px;height:19px;fill:currentColor}
.footer-bar{display:flex;justify-content:space-between;align-items:center;gap:14px 28px;flex-wrap:wrap;
  max-width:780px;margin:0 auto;padding:13px 30px;border-radius:var(--r-pill);background:rgba(244,239,230,.6);
  box-shadow:inset 0 0 0 1px rgba(255,255,255,.5),inset 0 1px 0 rgba(255,255,255,.4),0 1px 2px rgba(26,26,20,.05),0 14px 30px -18px rgba(26,26,20,.22);
  -webkit-backdrop-filter:blur(20px) saturate(160%);backdrop-filter:blur(20px) saturate(160%)}
@media(max-width:560px){.footer-bar{border-radius:26px;padding:16px 22px;justify-content:center;gap:10px 18px}}
.fb-copy{font:500 11.5px var(--mono);color:var(--muted)}
.fb-links{font-size:13.5px}
.fb-links a{color:var(--body);text-decoration:none;transition:color .3s}
.fb-links a:hover{color:var(--ember-ink)}
.fb-links .sep{color:var(--muted);padding:0 8px}
.footer-sub{font:500 11.5px var(--mono);color:var(--muted);margin:18px auto 0}
.footer-sub a{color:var(--body);text-decoration:none;transition:color .3s}
.footer-sub a:hover{color:var(--ember-ink)}
.footer-legal{max-width:920px;margin:26px auto 0;padding-top:24px;border-top:1px solid var(--line);text-align:left;
  color:var(--muted);font:400 11.5px/1.65 var(--sans)}
.footer-legal p{margin-bottom:10px}
.footer-legal p:last-child{margin-bottom:0}
.footer-legal b{color:var(--body);font-weight:600}
.footer-legal a{color:var(--body);text-decoration:underline;text-underline-offset:2px;text-decoration-color:var(--line-2)}
.footer-legal a:hover{color:var(--ember-ink);text-decoration-color:currentColor}
.footer-created{display:inline-flex;align-items:center;gap:8px;color:var(--muted);font:500 11.5px var(--mono)}
.footer-created a{display:inline-flex;align-items:center}
.footer-created img{height:24px;width:auto;filter:brightness(0);opacity:.68;transition:opacity .3s}
.footer-created a:hover img{opacity:1}
.footer-created .si-text{color:var(--body);font:600 12px var(--sans);letter-spacing:-.01em}
.footer-created a:hover .si-text{color:var(--ember-ink)}

/* ── Cinematic full-bleed bands (image-led) ────────────────────── */
.cinema{position:relative;min-height:clamp(440px,64vh,660px);display:flex;align-items:flex-end;
  background:#161009 50% 50%/cover;overflow:hidden}
.cinema::before{content:"";position:absolute;inset:0;background:
  linear-gradient(90deg,rgba(22,16,9,.76),rgba(22,16,9,.22) 52%,rgba(22,16,9,0)),
  linear-gradient(0deg,rgba(22,16,9,.66),rgba(22,16,9,0) 48%)}
.cinema .wrap{position:relative;z-index:1;padding-block:clamp(44px,7vw,86px)}
.cinema .eyebrow{color:#fbe7dc}
.cinema h2{color:#fdf8f4;font-weight:400;font-size:clamp(32px,5.2vw,62px);max-width:17ch;margin-top:22px;letter-spacing:-.02em}
.cinema h2 .it{color:#ffd9c6}
.cinema p{color:rgba(253,248,244,.82);font-size:17px;max-width:44ch;margin-top:20px}

/* image-as-canvas CTA */
.cta-canvas{position:relative;min-height:clamp(480px,68vh,700px);display:grid;place-items:center;text-align:center;
  background:#161009 50% 42%/cover;overflow:hidden;padding:44px 26px}
.cta-canvas::before{content:"";position:absolute;inset:0;background:
  radial-gradient(120% 120% at 50% 28%,rgba(22,16,9,.48),rgba(22,16,9,.84)),linear-gradient(0deg,rgba(22,16,9,.7),transparent 52%)}
.cta-canvas .inner{position:relative;z-index:1;max-width:760px}
.cta-canvas .eyebrow{justify-content:center;color:#fbe7dc}
.cta-canvas h2{color:#fdf8f4;font-weight:400;font-size:clamp(40px,7vw,80px);max-width:14ch;margin:22px auto 0;letter-spacing:-.025em}
.cta-canvas h2 .it{color:#ffd9c6}
.cta-canvas p{color:rgba(253,248,244,.85);font-size:18px;max-width:46ch;margin:22px auto 0}
.cta-canvas .hero-actions{justify-content:center;margin-top:38px}
.cta-canvas .fineprint{margin-top:24px;font:500 11px/1 var(--mono);letter-spacing:.12em;text-transform:uppercase;color:rgba(253,248,244,.6)}
.cta-canvas .btn-primary{background:var(--ember);color:#fff7f2;box-shadow:0 14px 40px -12px rgba(224,83,30,.6)}
.cta-canvas .btn-primary .ico{background:rgba(255,255,255,.22);color:#fff7f2}
.cta-canvas .btn-primary:hover{box-shadow:0 20px 50px -12px rgba(224,83,30,.7)}
.cta-canvas .btn-ghost{background:rgba(255,255,255,.08);color:#fdf8f4;box-shadow:inset 0 0 0 1px rgba(255,255,255,.28)}
.cta-canvas .btn-ghost .ico{background:rgba(255,255,255,.14);color:#fdf8f4}
.cta-canvas .btn-ghost:hover{background:rgba(255,255,255,.14)}

/* ── Interactivity: hover lights the accent colour through the content ── */
.seq-row{transition:transform .5s var(--spring)}
.seq-row .idx,.seq-row h3{transition:color .35s var(--spring)}
.seq-row:hover{transform:translateX(6px)}
.seq-row:hover .idx{color:var(--ember)}
.ledger .fig{transition:transform .5s var(--spring)}
.ledger .fig .num{transition:color .35s var(--spring)}
.ledger .fig:hover{transform:translateY(-4px)}
.ledger .fig:hover .num{color:var(--ember)}
.fmt{cursor:default}
.fmt:hover h3{color:var(--ember-ink);transition:color .35s var(--spring)}
.faq summary{transition:color .3s}
.faq summary:hover{color:var(--ember-ink)}
.step-media{cursor:default}
.step:hover h3{color:var(--ember-ink);transition:color .35s var(--spring)}

/* ── Scroll reveal — blur-up on spring ───────────────────────────
   Hidden state is gated behind html.js so the page is fully visible
   when JavaScript is absent/blocked/slow (no blank-page failure). */
.js .reveal{opacity:0;transform:translateY(40px);filter:blur(8px);
  transition:opacity .9s var(--spring),transform .9s var(--spring),filter .9s var(--spring)}
.js .reveal.in{opacity:1;transform:none;filter:blur(0)}
.reveal[data-d="1"]{transition-delay:.09s}.reveal[data-d="2"]{transition-delay:.18s}
.reveal[data-d="3"]{transition-delay:.27s}.reveal[data-d="4"]{transition-delay:.36s}
/* The hero phone fades in place — no vertical slide. The 40px reveal slide
   collides with the pointer-parallax transform (which has no translate) and
   reads as the phone jumping up just as the video begins playing. */
.js .phone-shell.reveal{transform:none}

@media (prefers-reduced-motion:reduce){
  .reveal{opacity:1!important;transform:none!important;filter:none!important;transition:none!important}
  .gal-track,.orbit,.live-dot,.scroll-cue .sc-rail::after{animation:none!important}
  .phone-shell{transform:none!important}
  .hero h1 .mark::after{transform:scaleX(1)!important}
  *{scroll-behavior:auto!important}
}

/* ── Responsive ────────────────────────────────────────────────── */
@media (max-width:980px){
  .hero-grid{grid-template-columns:1fr;text-align:center}
  .hero-copy{order:2}.hero-stage{order:1;margin-bottom:22px}
  .hero-actions,.hero-meta{justify-content:center}.eyebrow{justify-content:center}
  .hero .lede{margin-inline:auto}
  .steps{grid-template-columns:1fr}
  .formats{grid-template-columns:1fr;justify-items:center}.fmt{width:min(380px,100%)}
}
@media (max-width:860px){
  .nav-links{display:none}.nav-cta .btn-primary{display:none}.hamb{display:block}
}
@media (max-width:560px){
  .wrap{padding-inline:20px}.polaroid{display:none}
  .footer-cols{gap:38px}
  /* Stack the hero trust badges so the icons form one tidy column instead of a 2+1 wrap */
  .hero-meta{flex-direction:column;align-items:flex-start;width:max-content;max-width:100%;margin-inline:auto;gap:12px}
}

/* ── Cookie consent (GDPR / ePrivacy) ──────────────────────────── */
.cookie{position:fixed;left:50%;bottom:18px;z-index:90;width:min(640px,calc(100% - 28px));
  transform:translateX(-50%) translateY(160%);opacity:0;visibility:hidden;
  transition:transform .6s var(--spring),opacity .45s,visibility .45s}
.cookie.show{transform:translateX(-50%) translateY(0);opacity:1;visibility:visible}
.cookie-inner{display:flex;align-items:center;gap:16px 20px;flex-wrap:wrap;justify-content:space-between;
  background:rgba(247,246,242,.9);backdrop-filter:blur(20px) saturate(160%);-webkit-backdrop-filter:blur(20px) saturate(160%);
  border-radius:18px;padding:15px 18px;box-shadow:inset 0 0 0 1px var(--line-2),var(--sh-3)}
.cookie-txt{font:400 13px/1.5 var(--sans);color:var(--body);flex:1;min-width:230px}
.cookie-txt b{color:var(--ink);font-weight:600}
.cookie-txt a{color:var(--ember-ink);text-decoration:underline;text-underline-offset:2px}
.cookie-actions{display:flex;gap:10px}
.btn-cookie{cursor:pointer;border:none;font:500 13.5px/1 var(--sans);padding:11px 20px;border-radius:var(--r-pill);
  transition:transform .4s var(--press),background .3s,box-shadow .3s}
.btn-cookie.ghost{background:rgba(33,26,18,.06);color:var(--ink)}
.btn-cookie.ghost:hover{background:rgba(33,26,18,.11)}
.btn-cookie.solid{background:var(--ink);color:var(--paper);box-shadow:var(--sh-1)}
.btn-cookie.solid:hover{transform:translateY(-1px);box-shadow:var(--sh-2)}
.btn-cookie:focus-visible{outline:2px solid var(--ember);outline-offset:2px}
@media (max-width:520px){.cookie-actions{width:100%}.btn-cookie{flex:1}}
@media (prefers-reduced-motion:reduce){.cookie{transition:opacity .3s,visibility .3s;transform:translateX(-50%)}}